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Sales automation · Product quotations

Connecting customer enquiries to relevant quotations.

An AI workflow that analyses customer emails and product links, checks CRM information and prepares personalised quotation drafts.

Illustrated overview of the sales automation workflow

01 / THE CHALLENGE

The work that needed to change.

Quotation requests involved customer checks, product matching, pricing review and email preparation across several tools.

02 / THE SOLUTION

Connecting the right steps.

Email intake connects to CRM identification and product-link analysis. Recommendation and pricing context support a personalised draft, with human approval before the reply is sent.

  • Customer identification through CRM records
  • Product-link analysis and recommendation logic
  • Pricing context in personalised drafts
  • A human approval step before replying

03 / THE WORKFLOW

How the system works.

  1. 01Receive an enquiry
  2. 02Look up the customer
  3. 03Analyse product links
  4. 04Match products & pricing
  5. 05Prepare a quotation draft
  6. 06Approve & reply

04 / THE OUTCOMES

What the workflow made possible.

  • Reduced repetitive customer and product checks.
  • Made quotation preparation more consistent.
  • Used CRM context to support relevant recommendations.

05 / TECHNOLOGY

Tools behind the workflow.

n8nCRM APIsOpenAIEmailProduct Data APIs

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